Making sense since 1984.
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What the hell is an "institutional entrepreneur"?

My passion is to influence the non-conscious part of what is: the patterns of action that have become so obvious and established in our lives that we are no longer aware of them.

By "influence" I mean: Change for the better. And by "better" I mean: Into a state where less unnecessary and unproductive human suffering and more collective/individual/societal growth happen.

Examples of potential objects for this kind of entrepreneurship include:  
  • So-called “value-adding” operations in companies which actually do not add any type of value (e.g., bureaucracy caused by lack of direction and clarity) 
  • Outright bullying in work places which we actively and passively enable in everyday life, and simultaneously tell our kids not to do in schools
  • So-called “analysis” of everyday happenings, such as daily politics, that does not aim at analyzing – but rather judging to make the analyser feel better about their own choices

I like to do things that are: action-oriented, vigilantly thought-through and fearless.

© Annu Nieminen 2017